Supermarket giant Aldi has unveiled a new initiative to tackle plastic waste by launching trials of new packaging for its beef mince products.
The company aims to achieve a 73% reduction in plastic usage through the introduction of vacuum and flow-wrap packaging.
The trials are currently being conducted across several regions, including Northamptonshire, Leicestershire, Shropshire, Staffordshire, Warwickshire, the West Midlands, and Worcestershire.
The vacuum packaging trial has already commenced, while the flow-wrap trial is scheduled for rollout in the same regions later this year.
Luke Emery, Plastics and Packaging Director at Aldi, said: “These trials promise a range of environmental benefits without affecting quality and could lead to significant reductions in plastic, food miles and food waste if rolled out across all stores.”