Thursday 13 October 2022

Balancing planet and profit during market volatility

Balancing planet and profit during market volatility

Download our practical guide to help find a sustainability pathway that suits your organisation.

All eyes are on you. Your customers, investors and employees all expect you to be making progress towards net zero. They’ve heard the talk, and now they’re looking for the action.

But we’re in a period of rising energy prices and unprecedented volatility. Decarbonisation is hugely important – but effectively managing your energy costs is critical, too. 

The good news? These objectives aren’t incompatible. Far from it. With the right energy strategy, you can cut your carbon emissions, and keep your energy costs under control too. Focus on these ‘sweet spots’ – where the needs of planet and profit converge – and you can build a truly sustainable business.

Download our practical guide, Your business guide to pursuing net zero, to find out how you can make it happen.

How to pursue net zero

Getting to net zero is complex. Like everyone else, we don’t have all the answers yet. But what we do know, is that the future of our businesses and communities relies on delivering net zero. And, just as we’ve done for the last 200 years, we’ll continue to evolve and seize the opportunities the energy transition offers to ensure a fair and affordable transition for everyone.

We know every organisation’s journey to net zero is unique. There’s no map or handbook that can tell you exactly how to get there. But a lot can be learnt from the experiences of other successful sustainable businesses. We’re dedicated to sharing these best practices, to help you chart your own flexible pathway to net zero.

Some of the practical takeaways explored in our guide include:


Use data wisely 

It will ensure you can pinpoint carbon emission hotspots in your organisation, so you know where to focus your efforts. Armed with a detailed, current view of the organisation, you can begin to explore the most promising options for transitioning to a more sustainable energy strategy.

The report cites our research showing that 77% of organisations planned to embed ‘internet of things’ technologies into equipment by the end of 2025 – so if you’re considering this, you’re not alone.


Design individual solutions 

There’s no one-size-fits-all when it comes to sustainability, so you’ll need to find technical solutions –?and financial ones –? that match your goals and constraints.

The report cites our research saying that 40% of organisations said they did not know which technologies to invest in – a barrier to emissions reduction. Working with a partner can support you here.


Make the cultural shift 

New tools and technologies, such as hydrogen, are commercialising rapidly, offering new opportunities – and this market disruption may require a response.

In that sense, the challenge lies in shifting the culture and conversation in your organisation. If the whole organisation takes responsibility for combating climate change, you can develop the flexibility to shift direction as the outlook changes.

Build your own flexible pathway

Decarbonisation is an imperative. It’s going to take time. It’s going to require investment. But it can deliver a wide range of commercial benefits too. It can also help you to leave a valuable legacy for the future.

Whether you’re at the very beginning of your journey, or you’ve made some progress but aren’t sure where to go next – our practical guide outlines the practice steps you can take to build an energy pathway that delivers resilience, competitiveness and sustainability.


Written by

Bruna Pinhoni

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