WasteAid is launching a new challenge to find entrepreneurs with innovative business ideas that can help reduce waste sent to landfill, increasing recycling rates and drive green employment.
The UK-based NGO’s Zero Waste Cities Challenge will offer €10,000 to a total of six entrepreneurs spread across Johannesburg in South Africa, Ho Chi Minh in Vietnam and Guwahati in India.
These cities were selected as they have poor waste performance, with high levels of litter and landfill use.
As well as the financial support, the winners will also be provided with business mentoring.
The challenge is to be funded by packaging solutions firm Huhtamaki and will run for six months – applicants can submit their ideas until 19th June 2021, with awards expected to be made in October 2021.
Michelle Wilson, WasteAid Circular Economy Network Director said: “We are really excited to launch this competition in the three hubs today. There are already some fantastic examples of the circular economy in each of the cities.
“We hope that through the Circular Economy Network activities, and in particular the Zero Waste Cities Challenge, we can help entrepreneurs turn their ideas into reality.”