M&S Food expands plastic-free grocery refill initiative

The British retail giant has introduced its packaging-free offering in a third food store with more than 50 lines of refillable grocery and frozen fruit

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The food division of M&S, M&S Food, has launched its plastic-free grocery refill concept in a third store.

The new store in Staines will feature the packaging-free offering with more than 50 lines of refillable grocery and frozen fruit.

The shop follows two stores in Hedge End, Southampton and Manchester where the ‘Fill Your Own’ offering was initially rolled out.

The initiative aims to encourage customers to reduce waste, recycle and reuse packaging.

Paul Willgoss, M&S Food’s Director of Food Technology, commented: As we continue testing and learning from ‘Fill Your Own’, it’s clear that demand for refillables remains strong.

“Our customers care about the issue of plastic and this initiative is just one part of our plan to help them reduce, reuse and recycle – because we know our actions today will help to protect the planet tomorrow.”

Since 2018, M&S Food has removed more than 2,000 tonnes of plastic and has stopped using black plastic as part of its target to make 100% of its packaging recyclable by 2022.