IKEA has announced a new circularity initiative that will see the retailer buy its customers’ used furniture.
Customers across the UK and Ireland will be able to sell their used IKEA furniture to the retailer in exchange for a gift card.
The ‘Buy Back’ programme allows consumers to send over photographs of the products they want to sell and receive vouchers, the value of which could range from 30% to 50% of the original price, depending on the condition of the items.
The retail giant, which has committed to becoming a fully circular and climate positive business by 2030, plans to resell all the products it will buy as second-hand and recycle or donate anything that cannot be resold to local community projects.
The scheme will be introduced in stores in the UK and Ireland on Black Friday 27th November.
Hege Sæbjørnsen, Country Sustainability Manager at IKEA UK and Ireland, added: “Currently, 45% of total global carbon dioxide emissions come from the way the world produces and uses everyday products, so ‘Buy Back’ represents an opportunity to address unsustainable consumption and its impact on climate change.”
Peter Jelkeby, Country Retail Manager and Chief Sustainability Officer IKEA UK and Ireland, commented: “Sustainability is the defining issue of our time and IKEA is committed to being part of the solution to promote sustainable consumption and combat climate change.”